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What is The Best Digital Marketing Strategy?

What is The Best Digital Marketing Strategy?

Understanding Digital Marketing Strategy A digital marketing strategy is a plan that helps your company reach specific digital targets through carefully selected online marketing channels such as paid, earned and owned media. Basically, a good digital marketing strategy will help you reach the targeted audience and at the same time improve your sales as you … Read more

Creating a Mobile Marketing Strategy for Your Business

Creating a Mobile Marketing Strategy for Your Business

Understanding Mobile Marketing Strategy Mobile marketing is a cross – platform, digital marketing strategy designed to reach targeted customers on their smartphones , tablets or other mobile devices through websites, email , social media, and applications. Therefore, to keep the attention of your potential customers you need to make your contents more personalized. Learn this … Read more

What is The Best Marketing Strategy for Your Business?

What is The Best Marketing Strategy for Your Business?

Understanding Marketing Strategy According to Wikipedia, marketing strategy can be defined as a long-term, forward-looking approach and an overall game plan of any organization or any business with the fundamental goal of achieving a sustainable competitive advantage by understanding the needs and wants of customers. Learn this skill in the course Marketing Strategy (BD-MS). Basically … Read more

Strategic Marketing for Your Business

Strategic Marketing for Your Business

Understanding Strategic Marketing Strategic Marketing is a process whereby the operations are planned, developed and implemented to obtain a significant advantage in your preferred area. In order to structure and simplify a direct map of the goals of the company and how to achieve them, this process is necessary. Learn this skill in the course … Read more

HRD Corp (HRDF) Claimable Remote Online Learning and Virtual Classrooms

HRD Corp (HRDF) Claimable Remote Online Learning and Virtual Classrooms

HRD Corp (HRDF) Guidelines for Remote Online Learning HRD Corp has updated its guidelines for elearning, remote online learning and virtual classrooms on 15th May 2020. We have summarized the requirements below. You can download their guidelines from the HRD Corp website per link provided at the end of this article. Learn this skill in … Read more

e-Learning Training Course and Gamification

e-Learning Training Course and Gamification

What is e-Learning Training Course? In our previous post, we mentioned about how we are moving forward towards modernity through the application of digitalisation in an organisation. Therefore, with that being said, we are planning on applying e-Learning into our training courses as well as implying gamification so it would be conventional for everyone. So, … Read more

The steps to the Perfect Marketing Strategy

The steps to the Perfect Marketing Strategy

Getting to Know The Steps to A Successful Marketing Strategy Marketing Strategy Most people think venturing themselves in doing business is the best option to keep the money flowing in their bank account. However, most of them disregard the key to make their business a success and often neglect the marketing strategy that should be … Read more

WFH Working From Home

WFH Working From Home

Working From Home With the global coronavirus pandemic, people have to stay at home. So working from home (WFH) is becoming mainstream. More people are discovering what working from home is, and its implications to them and job performance. Read on to understand the work from home, the WFH meaning in Malaysia. How to formulate … Read more

Digital Skills a Business in Malaysia Needs: Basic, Intermediate and Advanced

Kognifi Digital Skills Needed to Run a Business in Malaysia

Digital skills are the knowledge and practice needed to use digital tools for better results. They are a hard skill set on top of reading, writing and arithmetic. This post gives examples at three levels and shows how to choose the skills your team trains first. Learn these skills in the course Digital Marketing (MC-DM). … Read more

Search Engine Marketing SEM Malaysia

Search Engine Marketing SEM Malaysia

Hоw to uѕе Search Engine Marketing SEM for Prospecting In ѕеаrсh еnginе mаrkеting SEM, companies fосuѕ on driving trаffiс tо their wеbѕitе. Thеу understand hоw tо uѕе ѕеаrсh engine mаrkеting to: What is Search Engine Marketing SEM Search marketing is about creating a list of results for a seeker to dig in further. This list … Read more