Key Account Management Training Classes
In this Key Account Management Training Classes, participants learn how to do B2B and B2G sales. It is one of Kognifi’s sales and marketing training courses in Malaysia.
This includes finding opportunities, reporting sales pipeline progress and planning account-specific sales activities. Participants learn to identify buying groups in organisations. They learn how to get budgets, proposals and support from the buying groups. And how to report their deals pipeline progress.
Participants will be guided on how to create an effective account-based marketing (ABM) campaign to reach and influence key decision-makers in a target account.
This is an HRD Corp Claimable Course (SBL-KHAS). It is part of the sales training courses offered by Kognifi.
Key Account Management Topics
This Key Account Management training course has 4 modules. For each module, participants will learn how to find opportunities and report sales pipeline activityand leverage connectors and plan key account actions.
This course will cover the following topics.
- Finding Opportunities
- Getting Leverage
- Pipeline Control
- Sales Campaign
Key Account Management Training Contents
This Key Account Management Training Course includes the following content.
- The Sales Ecosystem
- Account Attractiveness
- Opportunities of Interest
- Strategic purchasing management
- Account stakeholders management
- Share Of Wallet Growth
- Sales pipeline tracking
- Strategic Account Engagement
- Account Based Marketing
- Account Plan Of Action
Let’s see what is inside the training class
Key Account Management Training Feedback
The trainer was knowledgeable and able to present the topics well. Overall, a productive training session.
Participant, YTY Group
What I like the most about this training class is the exercise after every module, it helps learning better
Participant, YTY Group