Marketing Training Program

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Marketing Training Program

HRD Corp claimable marketing training courses in Malaysia. Product management, marketing mix, go-to-market marketing plan, marketing management and brand strategy.

This marketing training program has its HRDF claimable marketing training courses grouped as follows:

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HRD Corp Claimable Marketing Training Courses

Kognifi offers several training courses in its management training program in Malaysia.

These marketing training courses offered in Malaysia are approved HRDCorp (HRDF) Claimable Training Courses.

Marketing Communications Learning Program:

This learning program is about how brand and media managers ensure their audiences are activated to buy their products. Learn how to create brand drivers, copywriting, content, stories and media to drive acceptance and activation in the sales funnels.

Learn how to use touchpoints to activate buyers. Champion and drive product sales volumes against competitor volumes and with the market trends

The following are the marketing communications (marcom) training courses offered. Click on the course name to see the course modules:

SEO Copywriting Training Course

Click on this SEO Copywriting Training Course link to see the detailed course outline. These are the four modules covered in this 2-day course.

Click here for SEO Copywriting Course.

Search Engine Results Pages (SERPs)
Keyword Research and Information Relevancy
Creating the Content Strategy with Content Elements
Creating the Article Strategy for User Session Opportunities

Learn how to use search engine AI to create content that ranks well on Google and other search engines. This includes how to find the right keywords and write articles that attract more traffic.

Click here to see this SEO Copywriting Public Training Class.

Content Marketing Training Course

Click on this Content Marketing Training Course link to see the detailed course outline. These are the four modules covered in this 2-day course.

Click here for Content Marketing Course.

Fundamentals of Content Marketing
Content Creation and Curation
Digital Tools and Analytics in Content Marketing
Integrating Content Marketing into Overall Business Strategy

In these content marketing courses, you will learn the techniques for maximizing impact and understand the role of storytelling in content creation. Participants will learn how to be proficient in using digital tools for content marketing.

Click here to see this Content Marketing Public Training Class.

Strategic Brand Management Training Course

Brand Management Training – Kognifi

Click on this Strategic Brand Management Training Course link to see the detailed course outline. These are the four modules covered in this 2-day course.

Click here for Brand Management Course.

Mapping Business Objectives into The Brand For Results
Creating Marketing Communications with Brand Drivers
Creating A Brand Book For Marcom Consistency In Brand Identity
Marcom Touchpoints And Media Channels For Brand Placements

This marketing communications training course is suitable for marketing and brand teams.

Click here to see this Strategic Brand Management Public Training Class.

Marketing Mix Learning Program:

This learning program is about how product managers ensure their products move profitably in the market. Learn how to plan inventories and stocks. Forecast market demand and place products into channels and ensure products sell out into the market.

Plan product roadmaps to match competitive product life cycles in the market place. Propose competitive prices for features. Champion and convince brand and sales people to sell items.

The following are the marketing mix training courses offered. Click on the course name to see the course modules:

Marketing Plan Training Course

Marketing Plan Training - Kognifi — Marketing Plan Training – Kognifi

Click on this Marketing Plan Training Course link to see the detailed course outline. These are the four modules covered in this 2-day course.

Click here for Marketing Plan Course.

Goal Setting and The Marketing Financial Plan
The Marketing Mix Formulas
The Go To Market Action Plan (GTM)
The GTM Implementation Plan

This marketing plan training course uses the marketing mixes to create a milestone plan for the go-to-market sales campaign and how to create sales demand and action plans to achieve objectives.

Click here to see this Marketing Plan Public Training Class.

Marketing Management Training Course

Click on this Marketing Management Training Course link to see the detailed course outline. These are the four modules covered in this 2-day course.

Click here for Marketing Management Course.

Goal Setting, and Controlling the Marketing Financial Plan
The Marketing Mix Formulas
The Go To Market (GTM) Action Plan and Readiness Plan
Mitigating Sales and Marketing Risks and Contingency Measures

This course is suitable for marketing managers and their teams, corporate planning and finance teams.

Click here to see this Marketing Management Public Training Class.

Business Development Learning Program:

The following are business development training courses offered. Click on the course name to see the course modules:

Marketing Strategy Training Course

Marketing Strategy Training - Kognifi — Marketing Strategy Training – Kognifi

Click on this Marketing Strategy Training Course link to see the detailed course outline. These are the four modules covered in this 2 day course.

Click here for Marketing Strategy Course.

Strategic Frameworks for Business Development
Using SWOT And PESTEL To Identify Market Risks and Opportunities
Using Porters 5 Forces Framework and PLC To See Industry Trends
Selecting Strategic Options for Business Direction and Growth

This business development course is suitable for marketing, product development, product management, corporate planning and finance teams.

Click here to see this Marketing Strategy Public Training Class.

Marketing Management Trainer

HRDF Training Provider and Trainers

Kognifi is a registered HRDCorp (HRDF) training provider. Kognifi’s trainers are HRDCorp (HRDF) certified trainers. With extensive working experiences for real experiences and lessons learned for sharing.

Course Instructor

Logarajah Thambyrajah

Supported peers and led global cross-functional teams
30 years of Sales and Marketing experience lessons learned

Full Marketing and Management Skills Trainer Profile

Other Learning Paths

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Contact Us for a Training Proposal

Other Learning Path

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