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Marketing Management Training Classes
In this Marketing Management Training Classes, participants learn how to manage sales and marketing.
Learn how to select leading indicators of marketing plan success and how to check and track these KPIs. Build the marketing command center to monitor and control activities and results.
Participants will be guided by the trainer and coached in a workshop style environment course. Participants will be guided to manage and control sales and marketing activities to deliver the results.
Marketing Management Training Topics
This Marketing Management Training Course has 4 modules. For each module, participant will learn how to select leading indicators of marketing plan success. How to manage risks and corrective actions to be on track to plan.
- Marketing Result
- Marketing Metrics
- Marketing Risks
- Command Center
Marketing Management Training Content
This Marketing Management Training Course includes the following content.
- Marketing plan
- Tracking plan
- Marketing KPIs
- Measuring variations
- Google Analytics
- Risk implications
- Qualifying risks
- Corrective actions
- Marketing reports and dashboards
- Command center plan
- Marketing command center