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Social Selling
Upcoming Classes:
- 1st to 2nd October 2025 | Wednesday & Thursday
- 24th to 25th November 2025 | Monday & Tuesday
This Social Selling is a two-day coaching workshop:
- How to build a compelling personal brand
- How to understand digital-first buyer behavior and social selling
- How to master advanced social prospecting techniques
- How to engage prospects with value-driven content
- How to convert engagement to sales conversations
Click the button below to contact Kognifi Customer Service (+6011-6353-3599) on a working day (Mon-Fri, 9am to 5pm) for your enquiry on training course classes.
Or send in an enquiry form. We will respond within 24 hours on a working day.
Days Left to Workshop Date
Course Instructor
Chan Kok Kuen / KK
- Relationship Building Training
- Insurance Consultant
- Property Developer and Retailers
- 39 years lessons learned
or
Course Instructor
Logarajah Thambyrajah
- Supported peers and led global cross-functional teams
- 30 years of Sales and Marketing experience lessons learned
Social Selling Training Schedule
- Workshop days: 2 days
- Time: 9:00am to 5:00pm
- Coffee and Lunch Breaks
Social Selling Workshop Day 1
Module 1 · Strategic Social Listening & Prospecting
Participants learn how to define and refine their Ideal Customer Profile (ICP) and buyer personas to target the right audience effectively. Participants learn to set up alerts and use social listening tools to monitor relevant trends and conversations.
Topics Covered:
- Buyer personas
- Exploring social media platform audiences
- Setting up news feeds
- Setting up Social listening tools
Activities:
- Understanding your ideal customer profile (ICP) & buyer personas · Lecture
- Finding Your Prospects · Workshop
- Introduction to social listening tools · Group Activity
Module 2 · Building Your Magnetic Personal Brand
Participants learn how to create a personal brand statement that communicates the unique value they offer to their target audience. Participants will learn how to build authority and thought leadership to enhance trust and credibility in B2B and B2C sales contexts.
Topics Covered:
- The “human element” in B2B and B2C sales
- Creating a professional photo and banner
- Setting up for Social Search Engine Optimization (SEO)
- Showcasing expertise:
- Extend personal brand across platforms
Activities:
- Why personal branding matters · Lecture
- Optimizing your Social Media profile · Workshop
- Extending your brand: across platforms · Group Activity
Social Selling Workshop Day 2
Module 3 · Engaging with Value & Building Your Communities
Participants learn how to balance value-driven engagement with promotional content on social platforms. Participants learn how to build and nurture a client network through personalized connection requests and strategic engagement.
Topics Covered:
- Hierarchy of engagement on social media
- Distributing content strategically
- Nurturing existing connections
- Company social media policy
- Handling negative comments/trolls
Activities:
- The art of social engagement · Lecture
- Content strategy for social sellers · Workshop
- Building your network and nurturing relationships · Group Activity
Module 4 · Converting Social Engagement to Sales Outcomes
Participants learn how to craft personalized, value-driven direct messages (DMs) with clear calls to action to advance prospect relationships. Participants learn to measure and analyze social selling performance using key performance indicators (KPIs). They learn to develop consistent habits and an action plan to sustain long-term social selling success.
Topics Covered:
- Identifying buyer intent
- Crafting effective Direct Messages (DMs)
- Handling objections on social media
- Key social selling KPIs
Activities:
- Transitioning from social to sales conversation · Lecture
- Measuring your social selling impact · Workshop
- Sustaining social selling success · Group Activity
Social Selling Public Training Dates
- Date: 1 to 2 October 2025
- Venue: Kognifi Office,Phileo Damansara 1, Selangor
- Time: 9:00am to 5:00pm
Social Selling Public Training Prices
This training class is fully claimable from HRDCorp (HRDF)
- Individual Price: MYR 3,500 per person
- Group Price: To discuss based on pax
Call or WhatsApp +6011-6353 3599 (9am to 5pm, Mon-Fri)
HRDF (HRDCorp) Claimable Training Course
- This course training is an HRDCorp Claimable Course
- Can claim HRDF reimbursement from employer levy paid to HRDF
- This training course is an approved registered program with HRDCorp
HRDF (HRDCorp) Registered Training Provider
- This workshop organiser, Kognifi Sdn Bhd, is an HRDCorp registered training provider
- This training course is an approved registered program by Kognifi Sdn Bhd with HRDCorp
Contact Kognifi For More Details
Click the button below to contact Kognifi Customer Service (+6011-6353-3599) on a working day (Mon-Fri, 9am to 5pm) for your enquiry on training course classes.
Or send in the booking form below:
Training Class Booking
Send in this form to book your place in this class. And get our quotation to process payment or get your company’s HRD Corp grant approval.
