In Malaysia, where high-profile scandals like 1MDB have spotlighted corruption, robust anti-bribery and corruption (ABAC) practices are not just a …
Section 17A: Why Every Malaysian Business Needs an Anti-Bribery Plan
What is Section 17A? In Malaysia, Section 17A of the MACC Act has made anti-bribery plans non-negotiable since its enforcement in June 2020. With …
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Key Accounts Opportunity Sizes
A key account opportunity refers to a potential business prospect that is important and of high value to the company. Understanding Sales Landscape …
10 Effective Marketing Strategies for 2025 to Grow Your Business
Marketing Strategies for 2025 The year 2025 brings new opportunities for companies to connect with their customers, outpace competitors, and …
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What Is Effective Communication in Business?
What Are Effective Communication Skills in Business? Effective communication skills in business are the foundation of professional success, …
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Product Selling vs Project Selling in Key Accounts
Understanding the Differences between B2B Product Selling and Project Selling Product selling and project selling are two examples of sales …
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